Company Website: https://www.giftcardmarket.com/
Primary Products and Services
Gift Card Market offers digital gift cards that connect recipients with local restaurants, spas, salons,
entertainment, and other services. Buyers can select a business, choose an amount, and send a gift by text or email, with a print-at-home option also available. Recipients can add eligible cards to Apple Wallet or Google Pay. The platform serves the US market.
For corporate buyers, the service brings neighborhood experiences into incentive, recognition, and loyalty programs. Its local selection gives planners a way to make rewards relevant to where recipients live and what they enjoy, from a favorite restaurant to a familiar spa. Read the RRN introduction to the platform.
Company Story
Co-founded by Brett and Nicole Glass, formerly of Gift Card Impressions, Gift Card Market was developed to make local businesses accessible through a scalable digital gifting platform. Its patented technology uses dynamic curation and integrations with Yelp and Google to identify local merchants without requiring each business to enroll individually. The Mastercard payment infrastructure supports redemption, helping connect corporate reward programs with neighborhood businesses
Brand Personality
Personal, approachable, and community-minded. Gift Card Market’s identity centers on the pleasure
of giving someone an experience connected to their own neighborhood and interests. Its conversational presentation and emphasis on convenient digital delivery support a brand personality that combines thoughtful gifting with ease of use.
Buyer Persona
The ideal corporate buyer wants a reward that feels personal while remaining practical to distribute. This includes recognition, incentive, and loyalty planners seeking local experiences for geographically dispersed audiences. The recipient values having access to places that fit their preferences, whether that means returning to a neighborhood favorite or discovering something nearby.
Demographics
Suggested audiences include US employees, customers, salespeople, and channel partners who enjoy dining, wellness, entertainment, or useful local services. Selection is best guided by recipients’ locations and interests rather than a narrow age or income profile. Digital delivery is particularly suitable for people comfortable receiving rewards by text or email and using mobile payments.
Contact
For corporate incentive and reward inquiries:
Junior Huen, SVS
jhuen@storedvalue.com
Listed as the information contact in the RRN article.
For general inquiries: Gift Card Market contact form.
For customer support: support@giftcardmarket.com.